Jun 25, 2021
While SEO is only a part of the overall marketing campaign, its importance cannot be understated, as it helps propel the campaign toward its goal. We must understand, as well, the difference between strategy and tactics, since most of the time, these two concepts are confused. Which is the blueprint and which is the...
Jun 18, 2021
The long hours it takes to implement an SEO campaign will determine the success of your business. SEO involves many roles working in sync, so if you attempt to do it alone, you are wasting time that you could be using to focus on your expertise and further develop your business.
In this episode of SEO Leverage, you...
Jun 11, 2021
Calculating for the Return of Investment in SEO is much more complicated than computing for your annual financial statements. You have to consider several attributes like conversions and the timing element. It is measured over a long-term period; it is a long-term strategy unlike in regular financial statements where it...
Jun 4, 2021
Publishing an article should be an activity that should have a focused consideration of many things in order for it to rank. Content that rank is very important for a website in order to secure the traffic that will convert readers to either buying your products and services, become a loyal customer and cause them to...