Sep 24, 2021
In episode 47 of the SEOLeverage Podcast, Gert Mellak compares SEO and Google Ads as marketing strategies. He discusses the advantages and drawbacks of each, focusing on their roles in visibility, costs, and long-term benefits. The episode helps businesses decide which approach suits their goals and budget.
Choosing the...
Sep 17, 2021
In episode 46 of the SEOLeverage Podcast, Gert Mellak and Kan Huang discuss creating effective videos using a specific framework called "HILDA" (Hook, Introduction, Lead, Deliver, Ask). They cover the importance of each stage in capturing attention, delivering content, and prompting action from viewers. The episode...
Sep 10, 2021
In episode 45 of the SEOLeverage Podcast, Gert Mellak discusses whether businesses should focus on acquiring more backlinks. He explains the importance of both the quality and relevance of backlinks for SEO success. The episode covers how effective link-building can enhance a website's authority and rankings.
Even if...
Sep 3, 2021
In episode 44 of the SEOLeverage Podcast, Gert Mellak explains the concept and benefits of content hubs for SEO. He describes how a well-organized content hub can improve website traffic, increase authority, and enhance lead generation. The episode offers practical advice on creating and maintaining content hubs...