Mar 24, 2023
Although search intent is important, it should not be the sole focus when creating content or pages. It's crucial to consider other factors to understand why your content may not be ranking or why a competitor's content is performing better. There is what we call Search Intent Mismatch and your type of content is not...
Mar 3, 2023
In this episode, Gert had a very informative conversation with Thomas Helfrich, the founder of instantlyrelevant.com, who believes that in order to convert trust and loyalty from customers, you need to deliver non-stop relevance.
We hear so much about AI and how it encompasses even marketing automation. Both Gert...
Feb 24, 2023
For content creators, coaches, writers or similar service-based businesses, Intellectual Property protection is, more often than not, neglected or they probably do not have first-hand information of its importance. Intellectual Property is your business and you need to protect it!
The second piece that is highly...
Feb 17, 2023
Chat GPT has been the buzz these days because of its AI generated content creation technology. In today’s episode Gert had a very focused and frank conversation with Jonathan Gillman, the founder of originality.ai, and heads a team of experts that understands your needs when it comes to originality and human content...
Feb 10, 2023
Have you heard about Audio Summits? If this is the first time you heard about it, you will be excited by this game changer format of having a summit or a conference from a totally different perspective. It does not require a commitment for an audience to be at the summit at a particular set time, it respects your time...