Mar 17, 2025
In Episode 139 of the SEOLeverage Podcast, host Gert Mellak sits down with Lloyd Thompson, founder of VirtualDOO, to unpack the chaos of business operations and how founders can stop being the bottleneck in their own companies. Lloyd shares his insights on how to transform operational disorder into smooth, scalable systems through fractional operations management, helping business owners free up time and energy while driving growth.
From defining clear accountability and crafting a vivid vision, to streamlining SOP ownership, team rhythms, and introducing feedback loops, Lloyd reveals the keys to building a well-oiled business machine. They also explore the rise of Revenue Operations (RevOps), leveraging CRM data to maximize ROI, and dive into the exciting world of AI agents and how they’re reshaping operations today.
Whether you’re drowning in tasks or looking to level up your team’s performance, this episode is packed with actionable insights and real-world examples that can help you reclaim your time and scale your business effectively.
In this episode, you'll learn about:
01:24 –
What is VirtualDOO?
Lloyd explains how his company helps
founders delegate operations through flexible, fractional
COOs.
05:29 –
Diagnosing Operational Chaos
The importance of an
operational health
assessment and how it uncovers key business
inefficiencies.
12:17 –
Reclaiming Founder Time
Lloyd shares a simple
Task Audit method
to free founders from day-to-day tasks.
19:54 –
Creating Operational Smoothness
How rhythms, dashboards, and
feedback loops lead to smoother team operations and
growth.
27:02 –
Introduction to Revenue Operations
(RevOps)
Connecting sales and marketing in
the CRM to maximize lead
and customer value.
38:09 –
Leveraging AI in Operations
How businesses are starting to use
AI agents and
automation to increase efficiency and reduce workload.
Links:
VirtualDOO Website:
https://virtualdoo.com
Free Resources & RevOps
Self-Assessment:
https://virtualdoo.com/resources
Guest Website Info:
🌐 Website: https://virtualdoo.com
📄 Free Resources & RevOps Self-Assessment: https://virtualdoo.com/resources
📧 Email: lloyd@virtualdoo.com
Connect with Gert Mellak:
Website: https://seoleverage.com/
Email: info@seoleverage.com